The Lazzaro brand has undergone a deep transformation from its status as a commercial brand to become a high end consumer label. Lazzaro is for those, who know that the difference between good and great is made with details.
Ground coffee for every day. 225 g
Packaging design for the Professional Line of coffee with a different brand identity for an exclusive customer.
Mostly - for bars and coffee shops. Basically for foreign markets.
Mostly - for bars and coffee shops. Basically for foreign markets.
In search of Rider's Spirit
Stages of the Great Journey
On the product launch stage, the challenge was to create a mark that looks like a traditional, serious and respectful European brand of coffee, but at the same time is not similar to any of them, classical and at the same time modern.
